Salesforce Set to Acquire Spiff

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Salesforce recently signed a definitive agreement to acquire Spiff on February 1, 2024. Spiff is

a provider of a new class of incentive compensation management (ICM) software that combines an intuitive low-code UI, the familiarity of a spreadsheet, and a powerful processing engine to drive commissions automation at scale.


After closing conditions are met, the acquisition is scheduled to be completed in the first quarter of Salesforce’s fiscal year

Spiff combines sellers transparent compensation and sales leaders compensation planning goals to be built into CRM that aligns behaviors to strategic outcomes:

The addition of Spiff to Salesforce will empower CROs to better align with financial and sales operations teams to easily self-manage complex incentive compensation plans and understand the factors propelling revenue performance to drive top-line growth.

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