Leading app marketing and intelligence platform, AppTweak recently revealed AI Visibility for Apps, the first and only solution developed to track and improve app discovery in AI search.
AI Visibility for Apps is AppTweak’s proprietary technology and essentially tracks an app’s visibility in AI search, where and how AI mentions an app, and uncovers opportunities to improve app presence. AI Visibility for Apps analyzes how often ChatGPT recommends an app and ranks its response.
Just as the App Store redefined how users find apps, AI search is now reshaping that journey upstream, said Olivier Verdin, Co-CEO and Co-Founder of AppTweak. As this new channel emerges, marketers have had little visibility into how their apps are recommended. With AI Visibility for Apps, they can now see when their app shows up and compete more effectively.
For marketers, AI Visibility for Apps is a solution which determines how an app appears in AI-generated recommendations and the apps intents driving discovery. The solution offers insights on how apps are discovered and selected. It is also the first solution to map AI recommendations to mobile apps.
AI Visibility for Apps Makes Apps AI Presence Available to Marketers:
- Understand if and how often their app is recommended by AI, compared to competitors
- Identify the user intents driving those recommendations
- Spot gaps where their app is absent from high-value prompts
- Monitor changes in AI recommendations and report on this emerging growth channel
About AppTweak
AppTweak is a leading app marketing and intelligence platform that helps app marketers increase visibility, optimize performance, and scale growth. AppTweak provides powerful data, insights, automation, and AI for App Store Optimization (ASO), Apple Ads performance, and AI app discovery.